ALL
Pharma in China
Pharma Experts
Market News
Products Guide
Brand Story
-
Got Lolo? Allergan hypes ultralow-estrogen birth control in first major brand push
August 01, 2018In its latest women’s health advertising, Allergan sticks with its straight-talk, empowerment-oriented messaging—but this time, it attaches a brand name. The ultralow-dose birth control pill Lo Loestrin Fe stars in the new push, “Women Who Know,” now runn
Pharma Sources Insight January 2025
