Just more than a year back, the world witnessed a grave health situation arising out of the COVID-19 virus attack. Not just it was unprecedented, it happened all of a sudden, not giving ample time to anyone to take a grasp of the situation.
When does CMI/Compas executive Paul Kallukaran think pharma companies should start looking at using machine learning in their marketing strategies? "Yesterday," he said at a recent digital conference. The good news, however, is that it’s not too late.