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You are here: Industry Insights > digital prowess

News List

Novartis leans on state-by-state strategy, digital prowess for latest MS launch fiercepharma
August 26, 2020
“None of us have experience launching in a pandemic,” Victor Bultó, Novartis’ U.S. pharma president, acknowledged ahead of last week’s FDA green light for multiple sclerosis med Kesimpta. But the company thinks it’s pretty well set up for the task.
Novartis nabs GSK executive for Sandoz CEO, bringing in a familiar face—and some digital prowess fiercepharma
April 25, 2019
Novartis is transforming Sandoz into an autonomous unit within the larger company.

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