Global Mouse Market Report (2021 to 2030) - COVID-19 Impact and Recovery

The "Mouse Global Market Report 2021: COVID-19 Impact and Recovery to 2030"report has been added to ResearchAndMarkets.com's offering.

This report provides the strategists, marketers and senior management with the critical information they need to assess the global mouse market as it emerges from the COVID-19 shut down.

The global mouse market is expected to grow from $17.37 billion in 2020 to $19.24 billion in 2021 at a compound annual growth rate (CAGR) of 10.8%. The growth is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The market is expected to reach $24.07 billion in 2025 at a CAGR of 5.8%.

Reasons to Purchase

• Gain a truly global perspective with the most comprehensive report available on this market covering 12+ geographies. 

• Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates. 

• Create regional and country strategies on the basis of local data and analysis. 

• Identify growth segments for investment. 

• Outperform competitors using forecast data and the drivers and trends shaping the market. 

• Understand customers based on the latest market research findings. 

• Benchmark performance against key competitors. 

• Utilize the relationships between key data sets for superior strategizing. 

• Suitable for supporting your internal and external presentations with reliable high quality data and analysis

Where is the largest and fastest growing market for the mouse ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Mous market global report answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography. It places the market within the context of the wider mouse market, and compares it with other markets.

• The market characteristics section of the report defines and explains the market. 

• The market size section gives the market size ($b) covering both the historic growth of the market, the impact of the COVID-19 virus and forecasting its recovery. 

• Market segmentations break down market into sub markets. 

• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the impact and recovery trajectory of COVID-19 for all regions, key developed countries and major emerging markets. 

• Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified. 

• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers. 

• The mouse market section of the report gives context. It compares the mouse market with other segments of the mouse market by size and growth, historic and forecast.

Major players in the mouse market are Logitech International S.A, Razer Inc, Microsoft Corp., Dell Technologies Inc., Lenovo Group Ltd, SteelSeries, Hewlett-Packard Development Company, Apple Inc, A4TECH, and Madcatz.
The mouse market consists of sales of mouses by entities (organizations, sole traders, and partnerships) that provide mouses, which are computer peripheral equipment used to add input functionality to a computer. A mouse is a handheld hardware input device that controls a cursor in a graphical user interface (GUI) and can move and select text, icons, files, and folders. Only goods and services traded between entities or sold to end consumers are included.
The growing technological advances is a major trend gaining popularity in the mouse market. The implementation of new technology such as the radio frequency mouse has led to an increase in the use of these devices across different industries. For instance, in May 2019, Logitech, a USA based computer peripherals and software company launched G502 Lightspeed wireless gaming mouse equipped with the latest Hero 16K sensor. With 11 programmable keys, this new high-end wireless gaming mouse can be programmed to perform unique actions or run macros based on requirements.
The mouse market covered in this report is segmented by product type into wired; wireless and by distribution channel into online store; supermarket; direct store.
In July 2019, Axcel, a Nordic private equity firm focusing on mid-market companies acquired SteelSeries for an undisclosed amount. Through this acquisition, Axcel will be able to leverage the experience within the consumer and technology sectors to develop the company together with its exceptionally talented management team. SteelSeries, a Danish manufacturer of gaming peripherals and accessories, including headsets, keyboards, mouse, and gaming surfaces.
The rising prevalence of gamers using the mouse for gaming is a key factor driving the growth of the mouse market. According to a survey conducted by EEDAR, an NPD Group Company in the US, 67% of the total population plays games, making for 211.2 million total gamers in the country. There is a growth in the number of gamers each year and with the introduction of new games, the requirement is likely to rise which in turn is expected to drive the growth of the mouse sector. The key actions such as slashing, attacking, hacking, and targeting that users perform in every PC game require mouse movements. For instance, in Street Fighter, fighters are controlled by mouse movements. Also, in the Mortal Kombat game, mouse, and keyboard are used by default to control the game. Therefore, the rising prevalence of gamers is expected to propel the growth of the mouse market.
The growing prevalence of touchscreen devices such as smartphones, laptops, and tablets is expected to hinder the growth of the mouse market over the coming years. Touchscreen functionality was specifically designed to make navigation easier and more convenient, and in comparison, to trackpads and mouse devices, users may perform a variety of tasks using this feature. According to the Telsyte Device Market study for Tablets, approx. 1.44 million hybrid tablets were sold in the first half of 2019. Microsoft and Google have made a major push in 2019 to support the touch screen on their devices. Therefore, the growing prevalence of touchscreen devices is expected to hamper the growth of the mouse market.