Biogen Appoints Executive Vice President, Head of Global Marketing, Market Access and Customer Innov

Biogen announced the appointment of Chirfi Guindo as Executive Vice President and Head of Global Marketing, Market Access and Customer Innovation.

In this newly created role, Guindo will lead Biogen’s global functions of Marketing and Asset Teams, Market Access and Customer Innovation. He will report to Michel Vounatsos, CEO of Biogen, will be a member of the Executive Committee and will be based in Cambridge, Mass. His appointment takes effect November 7, 2017.

Guindo brings 27 years of experience in the global pharmaceutical industry and has held several leadership positions at Merck in Canada, the USA, France, Africa and the Netherlands. He worked in several disciplines including Finance, Sales & Marketing, General Management and Global Strategy / Product Development in specialty, acute and hospital care. Most recently Mr. Guindo was President & Managing Director of Merck Canada.

Guindo graduated with a degree in Engineering from Ecole Centrale de Paris (France) and obtained an MBA in Finance / Economics from New York University / Stern School of Business (USA).

"I am pleased to join Biogen, one of the oldest independent biotech companies, which is widely recognized for its expertise in treating neurological diseases," said Guindo. "I believe that my extensive experience gives me a unique perspective that will enable me to identify opportunities where Biogen can deliver even greater value to patients, our customers and society."